Friday, September 19, 2014

Bulgari's luxury of giving

Real luxury is all about giving.  Walking around the mall, this author was stopped by the small but moving pop-up campaign by international jewelry brand Bulgari.  True gems shine with an advocacy of reaching out to the less fortunate and with a hope of saving lives. Nothing is more priceless than acts of selflessness. International celebrities and personalities have volunteered to participate in this cause that greatly is in need of immediate attention. Efforts in creating a bright future for the children is optimistic as this "luxe" brand grounds itself to reality.  An inspirational move that hopefully others will follow.

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