Chuck and Leon casuals

Chuck and Leon's casual holiday collection unfolds in bold brights, prints and must-have accesories. Stylesetting a new wave in Manila's youthquake, the brand is gaining a huge cult following in contemporary everyday wear. From the streets to the beach, tailored dressing is made casual in key wardrobe pieces such as polos, shorts, jackets, pants and shirts.  Adding up to the chic look are must-have accessories such as ties, bow ties, scarves, hankies, caps and backpacks. Holidays are fashionably exciting with Chuck and Leon as they paint brights and neutral hues into the wardrobe. Never a dull moment as the brand fashions a variety of interesting prints to add fun into one's day to day look. Loving the easy and cool pieces that create a stylish casual feel that echoes today's vibe.

Chuck and Leon Holiday 2014 Campaign

New menswear retail brand Chuck & Leon unveils its Holiday 2014 collection introducing dapper formals.  Now on its second season, the brand focuses on tailoring in a variety of mix and matching pieces. Classic neutrals in modern silhouettes define the new code of dressing. The look of sleek has never been so chic in amazing fabrication that's all about formalities. Cool blazers and suits are must-haves in a celebratory season of partying and special occasions. Dressing up the man for Chuck & Leon is a seamless appeal of made to measure. Fashion essentials go beyond the current trends as it displays contemporary pieces that are all a matter of style.  

For inquiries email:

chuckandleonbrand@gmail.com 

Check out: www.facebook.com/chuckandleonbrand

or follow on IG:  http://instagram.com/chuckandleon     

BTS Salvatore Mann Holiday 2014

Local menswear shoe brand Salvatore Mann recently shot its Holiday 2014 campaign.  Working for the brand for several years as their stylist, this author and the entire team behind the scenes have been constantly pushing the envelope style forward in creating a campaign.  Fashioning shoes in visual imagery isn't easy as it entails a lot of hardwork put together.  Shooting men's bags and footwear for print and video requires technical expertise as these products need to "shine". Wardrobe and minimal accessories take the backseat as they play a supporting role. 

Salvatore Mann targets men in the corporate world as it presents stylish pieces that do matter.  Through the passing of seasons, the brand introduces the  latest trends and styles to update every men's wardrobe.  Aside from these forecast offerings, they continue to promote and produce timeless classics.  Fashion in men's footwear in the Philippines is raising the bar as it ceases to exist in style relevance.  Check out these behind the scenes photos and await the unfolding of the full campaign this October 2014.

Modern style essentials.

Men in Black.

Black to basics.

Sleek casuals.

Code of dressing.

One look.

The face of Salvatore Mann - Donovan(Elite Manila).

The team behind Salvatore Mann.

Photography by Frank Hoefmsit. Fashion styling by Luis Espiritu Jr., associate stylists Mikka Velasquez and Tara Subaldo, makeup and grooming by Peps Silvestre, agency by Adfolio, wardrobe by Joey Samson and modeled by Donovan(Elite Manila).

Mad About Neoprene

The most covetable fabric in 2014 -neoprene - has taken men's and womenswear by storm. Its grandstanding appearance in designer brands/labels all over the world is seen in a multitude of modern incantations.  Refreshing creations showcase fashion in extreme from neutral to bold colors, oversized to figure flattering silhouettes and both structural/unstructured forms. The current neoprene influence unfold with a wide range of looks from minimalist to normcore to modern street sportswear.

 In the Philippines, astute fashion designer Joey Samson successfully unveils brilliant interpretations with the classic tee.  Fused with his design aesthetics, the distinct oversized shirt displays the beauty of simplicity in a palette of modern neutrals.  A fusion of minimalism and athletics, its refreshing appeal echoes the contemporary take on easy dressing.  Innovative and practical, the must-have piece is definitely a great addition to one's everyday wear. 

For inquiries:  

Joey Samson tel:09189592541

Comme De Garçon AW 2014

Fresh from the box are these cool offering from the Comme des Garçon AW collection.  For menswear, the wares  channel unique and contemporary layering, sleek stitching and trendy patchwork. The all-time basics transform into these must-have pieces that make an understatement a statement. The chic brand successfully reinvents the classic into the now.  Fashion is fun in redefined playful style without too much seriousness.  Current collaborations with Erik Schedin and Generic Man create unique pieces modern men would love. Everyday leather sneakers is a standsout with quirky detail and print. For womenswear, the recent collaborative work with Jupe and Comme des Garçons Comme des Garçons showcase beautiful handmade embroidery details fused into chic tailoring. Check out these limited must-buy pieces at the Comme des Garçon store located at the G/F One Rockwell, Makati city.

The Man of the Hour

SM Men's Fashion celebrates one of the most important date in the year--Father's Day.  The huge ad campaign pays tribute  to one of the most significant person in our lives--dad.  Presenting our iconic style figure not just at home but in our lives, in house brands such as Main Street,Baleno, Code Blue, Sta. Barbara and Cotton Crew present a visual narrative in the latest and coolest casual wear.  Yes, dad's swagger appeal is definitely endearing and more importantly special.  Treat dad on this memorable day with a style piece he'll never forget and a memory to last a lifetime.

The new code

Breaking boundaries in the local denim detail scene is SM Men's Fashion's CODE BLUE.  Basic denim with the twist.  The unconventional classic makes a breakthrough by introducing color into the mainstream palette of neutrals.  No longer limited to blue, the new code is defined by modern hues and tones

straight from the runways.  Part of their wide range of styles include a variety of printed and plain polos practical for mix and matching.  Code Blue is a one stop shop that creates a complete look with the perfect fit.  

Photography by Frank Hoefsmit, styling by Mike de Guzman and George Palmiano(MGP) makeup by Bobby Carlos, hair styling by Jaime Sy and Mark Familiara. Shot on location in Ipil private island, El Nido, Palawan.  Code Blue by SM Men's Fashion is available in all SM stores nationwide.