Bench's Naked Truth(Full Campaign)

Truth be told that Bench is one of the institutions in the retail landscape in the Philippines. For more than two decades, the multi-awarded brand has successfully shaped Philippine fashion with statement campaigns, wide range of brands/labels, extensive lifestyle platform, publishing books and most importantly as a stage to the up and coming and celebrated list of celebrity endorsers.  Through the years, they have be come home to the who's who, the now and next. From award winning celebrities, international stars, personalities, models, athletes and the likes, the prime industry mover has created a monumental kingdom that consistently spearheads retail in the Philippines fashion forward.  With this comes the much awaited annual denim and underwear show entitled "Naked Truth". One of the biggest events of the year comes to play on September 19, 2014 8PM at the Mall of Asia Arena. With a powerhouse cast of the hottest faces in  the world of cinema and modeling, this is one unforgettable celebration you wouldn't want to miss.

Feb 2012 Magazine covers

February is taking us to an entire month full of romance, while we all celebrate the season of love(which should be all year round), Philippine publications seem to be bringing sexy back plus the latest Spring-Summer 2012 forecasts and collections.  Leading the pack is KC Concepcion in her sophisticated and alluring demeanor in fashion forward swimwear.  Also creating a stir is Mega magazine's three cover issue with the country's prime stars namely Sharon Cuneta, Judy Ann Santos and Kim Chiu.  Feast your eyes with an array of preludes to summer.

Randy Ortiz for Bench-Holiday 2011 Ad campaign

The battle of retail giants continues as they unveil their yuletide season campaigns. Iconic retail brand recently released their latest designer-- Randy Ortiz for Bench Holiday.  The famed designer who designs for sister brand Kashieca has successfully crossed over and created a dressy collection for both men and women.  Classic black and white hues dominate in fashion forward pieces highlighted by red.  Prints come alive as stripes, polka dots and more add chic twists to the standard ensemble. Dressing up the holidays is making a refined statement of classic elegance as Randy Ortiz incorporates his design trademarks.  His remarkable tailoring for both men and women are fused into retail pieces that will surely make one standout this season.  The ad campaign set in a garden backdrop with the hottest young celebrities and personalities led by no less than actor Dingdong Dantes and actress Kim Chiu with Rayver Cruz, Sam Concepcion, uber model Pauline Prieto among others.

Spotting Vantage

A moon ago I dropped by the exhibit of one of the most celebrated photographer in the country--Mark Nicdao for the launch of his first book entitled Vantage.  Displayed in the heart of Greenbelt 5, was a sleek visual presentation of more than a handful of the artist's favorite works.  The arresting photos of the hottest celebrities from simple to the most stylized, presented each picture capturing a mood, feeling and even a story to tell.  Congratulated Mark but had to leave early for another engagement.  Heard the day after the place was packed with celebrities, colleagues, fashion and advertising personalties etc.  Truly an important event one shouldn't have missed.  Beyond all the pictures and the book, it was really all about the exceptional eye that made a forever "mark" in our hearts. 

Shooting stars.

Style in narratives.

Branding and multiplicity.

Fashion moments.

The joy of emotion.

Pretty boy gangster and In The Mood for Love.

Iconic and modern portraiture.

Close up and movement.

My favorite is this chiaroscuro(charcoal painting)-like black and white photo of Richard Gutierrez that semiotically translated a certain mood of calmness.

Advantage!

Early birds from left to right:  Fashion designer Patrice Ramos Diaz, the author, Mark Nicdao, photographer Joan Bitagcol, fashion stylist Corine Alegre, fashion designer's Louis Claparols and Joey Samson. (Photographer Sara Black, People Asia's Tatum Ancheta and Homme et Femme's Tadi de Leon not in photo)