The Classic

SM Men's Fashion recently launched this latest campaign "the new basics" presenting the classics. Yes, the leader in the Philippine fashion retail landscape focuses on reintroducing forever pieces every man should have in their wardrobe. Refreshing and upgrading the standard, the style catalogue is the modern bible of contemporary Filipino everyday dressing. Pinoy menswear retail fashion has gone global and has definitely made a style-setting step for greater things to come.