Modern Swim

Speedo introduces their Spring/Summer 2014 collection with a range of swimwear that's made if the modern lifestyle. With a vision of "Evolution", the iconic brand goes beyond the standard and breaks into new boundaries of style. Design takes a refreshing approach as it transcend into swimming for fitness, health, or simply just for fun.

Starting the year with a splash, Speedo focuses on goggle technology, including the IQ Fit technology, developed using 3D head scanning data. Modernism is pushing the envelope in reinventing both function and form. Speedo Fit takes swimwear into a whole new level of style in performance.  Under the brand are several lines designed shape the future such as the Speedo Fastskin Racing System, Play and Fun range, Health and Wellbeing, Sculpture range, children’s swimwear and Watershorts collection.

Speedo concept shops are located in Abreeza Mall, Alabang Town Center, Ayala Center Cebu, Bonifacio High Street, Centrio Cagayan de Oro, Gateway, Glorietta 4, Harbor Point Subic, LimKetKai Mall, Lucky China Town Mall, Marquee Mall, Paseo de Sta. Rosa, Robinsons Place Bacolod, Robinsons Place Magnolia, Robinsons Place Manila, Robinsons Place Palawan, SM Aura, SM City Cebu, SM City Davao, SM Mall of Asia, SM Megamall, The District Cavite, The Podium, Trinoma, and soon-to-open Fairview Terraces.

Style Origin 9: Bonifacio High Street (BHS)

While half of the style team was in Davao preparing for Style Origin Abreeza show, the Manila contingent led by Rudolph Leonor and Mikka Velasquez had their hands full with the event in Bonifacio High Street (BHS).  The stage was set literally at the center street in BHS compared to the rest of the series which was all held in the malls.  With fourteen big brands participating, the second to the last of the Style Origin series adds up to the monumental success of this fusion of music and fashion showcase by the Ayala Malls.  Week after week, this mall to mall  tour is an ingenious concept of bringing style and entertainment closer to the general public.  It's a reportage of the latest collections available in the retail stores promoting awareness in global fashion.   Yes we've come this far, and after 12 shows, it just keeps on getting better.

Empty backstage.

Style Origin on the street.

A dash of FASH from Bianca Valerio.

Mico Raval at rehearsals.

The stage set up was on the road between Dimensione and Krispy Kreme in Bonifacio High Street.

Take your pic on these hot men.

Built for Speedo.

Furball.

Say cheese.

Girls and their stuff.

Mother may I?

Cute poochie.

Hair and makeup room.

Sofa Fashcom students Nicole Santos, Jeanne Khe, Teri Marcelo and Pamela Bassig strike a pose.

The Style Team (from left to right):  Teri Marcelo, Jeanne Khe, Rudolph Leonor, Mikka Valasquez, Pamela Bassig and Nicole Santos.

Style Origin 7: Cebu 1

The Style Origin series continues and is on to its next leg but this time out of Manila--Cebu.  The colossal mall inspired by the Terraces in Greenbelt is a maze of almost anything and everything you can think of with a LOT of space.  Am doing two entries for Cebu coz there are a lot of pictures taken and afraid to put all of them in one entry.  Thanks to Mikmik from the Ayala Center group, we were billeted at the Marriott Hotel Cebu city which is easily accessible via the mall.  Here are some pics of the interiors.

The lobby.

Coffee or tea?

New wave.

Glass-O-Sphere.

Breakfast is served.

Going up?

Early dip into the cold.

The author wearing a plaid poncho by Ivarluski Aseron, blue pique shorts by Joey
Samson and snakeskin sneakers from Adora.

After a delightful brekkie (breakfast) with Director Jackie Aquino, we stayed for awhile in the hotel until noon then headed to the mall for lunch(hahahahhahaa!)--it's no surprise that Cebu is one of those places in the Philippines known as a gastronomic haven .  Food is unbelievably reasonable and there's just so much to try and variety to choose from.  After lunch, the style team finally started to get things going and had to go to the stores participating in the event to assign model tags for the clothes selected. These brands are the following:

Model briefing of requirements for the show at the Ayala Mall office. 

Associate stylist Mikka Velasquez in her brief encounter.

Model in Sketchers.

Getting ready to get Accessorize-d!

Lined up at Girbaud.

King Penguin.

The best thing about out of town work trips is the company you keep and with us was family.  In situations like this, the work becomes fun and all the more fulfilling for everyone. Bonding time is building time that goes beyond work and into lifetime friendships.  Though the style team may not be complete, we knew the rest were present in spirit--missing you much Belle Camarsi, Reg Rodriguez, Donna Gonzales Lim, Noelle Llave and Mary Grace Caison.

Rudolph wearing DYI vest, tee by Topman, shorts by F & H, bracelets by H & M
and shoes by Southern Comfort.

Mikka wearing a top by Wisdom, custom made pants, earrings by F21, cuff by Tory
Burch, bag by Longchamp and wedges by Matthews.

BJ Santos wearing top and pants both by Zara and sneakers by Lacoste with Erin
wearing a top by Zara, pants by F21 and shoes by Zara.

Director Jackie Aquino (center) with designer Pablo Cabahug wearing top by Uniqlo,
shorts by Zara and shoes by Converse with Poly Laurito wearing a top by Hanes,
shorts and sweater both from Australia, shoes from China and bag from Japan.

The author wearing a striped poncho by Ivarluski Aseron, white tee by Uniqlo, khaki 
inspired tennis shorts by Joey Samson and  cream lace ups by Opening Ceremony.

   And on a high note, hope we're not forgetting that today is special coz we celebrate one of the most important person in our lives--our Mother.  Happy Mother's Day!!!