Bold Move

Seeing these pictures would probably remind you of a hip brand the youthquake would surely love.  Well, think twice and you'll be surprised to know this brand has been around for quite awhile and is currently undergoing a style change.  Moving with the times, the retail legend am talking about is Pierre Cardin.  In Manila, known for their menswear line well-suited for the man on the streets, the new take is reinventing corporate with casuals in a youthful spin.  Old ties are loosened up with a variety of cool casual pieces beyond the stereotype boardroom dressing.  Incorporating the current trends that matter, the fashion forward look is bolder than ever.  The old-new brand is set to take their classic style to the forefront in the season's most wanted hues. Change is inevitable and in fashion with it comes reinvention. With a load of brights matched with denim or the ever dependable khakis, these sharp casuals are must-buy essentials for the modern man's wardrobe this summer.  

Bright on.

Bright and easy.

Forward bright.

Photography by Sara Black, styling by Luis Espiritu Jr., makeup by Precious Medina, Hair styling by John Valle, associate styling by Reg Rodriguez, Donna Gonzales Lim, Mikka Veasquez and Noelle Llave, modeled by Renan of Mercator. Shot on location at Punto Fuego and special thanks to Mawi de Ocampo.  Pierre Cardin is available in all Cinderella stores nationwide.